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Rakuten and how to win in the digital world
- Wednesday | 1st May, 2019
Rakuten is doing just that and doing it in a way that should be a model for how other telcos can shape the digital world – as digital identity brokers. They provide access to the digital world and, normally, they provide the handset or device that allows you to control your version of that world. Rakuten is a digital identity broker for their members. At the moment the social media giants seem to have cornered the market on the digital identity broker play and you have to ask yourself why. We all agreed, partly because we all came from the telco world, that telcos did.
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